Seeking a new challenge? Towba Travel Agency has a Social Media Marketing Manager position open in Hargeisa. The successful candidate will bring strong Business experience spanning at least 2 - 3 years. Applications are open until Jun, 10. Don't miss this opportunity.
Position Title: Social Media Marketing Manager
Location: Hargeisa, Somaliland
Job Type: Full-time
We're looking for a creative and data-driven Social Media Marketing Manager to own and grow our brand presence across all social channels. You'll develop compelling content strategies, manage campaigns from concept to execution, and turn analytics into insights that shape our voice online. This role sits at the intersection of storytelling and performance marketing.
About Towba Travel Agency
Towba Travel Agency is a Somali travel company specializing in organizing blessed Hajj and Umrah journeys,
International Tickets, Domestic Flights, Travel Consultation & Visa Arrangements. Our mission is to make your spiritual travel easier by providing a safe, comfortable, and fully guided religious experience.
Key responsibilities
- Develop and execute social media strategy across Instagram, LinkedIn, TikTok, X, and Facebook
- Create, schedule, and publish engaging content — including copy, graphics, and video
- Manage and grow the content calendar in alignment with broader marketing campaigns
- Monitor, respond to, and moderate community engagement daily
- Analyze performance metrics and report on KPIs including reach, engagement, and conversions
- Identify and collaborate with influencers and brand partners
- Run and optimize paid social ad campaigns (Meta Ads, Instagram, LinkedIn Ads, TikTok Ads)
- Stay current on platform algorithm changes, trends, and emerging channels
- Coordinate with design, content, and product teams to ensure brand consistency
About Hargeisa
Hargeisa is the capital and largest city of Somaliland, serving as the region's main economic and administrative hub. The city is home to a growing number of international organizations, NGOs, and private sector companies, making it a key employment center in the Horn of Africa. Professionals relocating to Hargeisa will find a dynamic and rapidly developing urban environment.
Ereyada Soomaaliga (Somali Keywords): Shaqo Cusub • Shaqo Buuxda • Shaqo Hargeysa