TELESOM is recruiting a Digital Marketing Officer for their Hargeisa office. With 3 - 4 years of experience required, this position is suited for mid-to-senior level professionals in Marketing. Submit your application by Jun, 08 to be considered for this role.
Job description
We are seeking a highly skilled and experienced
Digital Marketing Officer
to lead and enhance our organization's digital presence across online platforms. The ideal candidate will possess a strong background in digital marketing strategy, content creation, multimedia production, and performance analytics, with a proven ability to drive audience growth, engagement, and brand visibility.
Key duties & responsibilities
- Team Leadership & Collaboration : Lead and collaborate closely with the creative content team and the section manager to align creative outputs with broader digital marketing goals, brainstorm campaigns, and ensure timely project delivery using Agile workflows and methodologies.
- Multimedia Content Creation : Design professional static graphics, marketing layouts, and visual assets for the website, app, and social media platforms.
- Video Production & Editing : Shoot and edit high-quality, engaging video content (e.g., promotional videos and Reels) including cutting, audio syncing, color grading, and adding text overlays.
- Multi-Channel Campaign Management : Plan, execute, and analyze complete digital marketing campaigns across channels, including managing Email marketing automated workflows, newsletters, and targeted SMS marketing broadcasts.
- Social Media Management : Utilize enterprise social media management tools and pull analytical reports.
- Content Strategy & Copywriting : Plan cohesive digital content calendars and write appealing marketing copy, captions, SMS texts, email templates, website articles, and video scripts.
- Platform & Website Management : Monitor website and app content to ensure accuracy, consistency, and active user engagement.
- Community & Partner Management : Monitor and respond to social media activities, manage online community interactions, and coordinate with influencers, affiliates, and external media firms.
- Market Research & Trend Analysis : Conduct regular market research to identify new digital marketing trends, tools, and growth opportunities.
- Analytics & Performance Reporting : Track key performance metrics (including engagement, reach, open rates, growth, and sentiment) and prepare short reports for management with actionable improvement recommendations
About Hargeisa
Hargeisa is the capital and largest city of Somaliland, serving as the region's main economic and administrative hub. The city is home to a growing number of international organizations, NGOs, and private sector companies, making it a key employment center in the Horn of Africa. Professionals relocating to Hargeisa will find a dynamic and rapidly developing urban environment.
Ereyada Soomaaliga (Somali Keywords): Shaqo Cusub • Shaqo Hargeysa • Shaqo Buuxda